crowdfunding

Video:

1. What is the film called?
- unsound

2. what was the Kickstarter project of?
- raise money for hia film

3. How long did they spend developing the concept?
- 3 weeks

4. how many days do the most successful campaigns run for?
- 30 days long

5. What figure did they decide on?
- 15000

6. How did they promote the project?
- social media, twitter, Facebook, messaging and emailing people

7. What is the pyramid marketing structure?


Enemy of Man...

1.How much money were they asking for?

- £250,000

2.How much did they get?

-£255,564

3.How many backers were there?

-2.712

4.Who is the director and why is this important?

- Vincent Regan, he directed and acted in Macbeth on the London stage.

5.How else is the project being funded?

- social media

summary of guardian article

• Films nowadays cost more to make yet there's less money set aside for low budget films as 90% of the budgets go to major Hollywood films whereas 10% goes to the small independent films.
• The amount of money in the mid-to-low budget films is decreasing and is at the lowest numbers since 2006 according to BFI.
• High end tv is at the same level as smaller films and has an increase in the amount of money put into production 
• Normal television channels are almost doubling the amount of money spent leaving little to no difference between films and high end tv.
• Netflix has made more original films than sky.

legal issues

intellectual property rights(IP law)

IP law protects your ideas from other people trying to exploit them.

intellectual property acts is if you worked to produce a piece of work or design and protects that work from other people using it.

• trademarks
• copy rights
• patents
• design rights

trademarks

• Trademarks are used to protect brands applied to a name or logo
• renewed every 10 years
• can register a trademark worldwide

copy right

• automatically applied for documents, photo, maps, websites
• record when and how it was created
• last for 70 years after your lifetime
• sign contract so its the businesses property rather than the writers
• design rights there are automatic and free unregistered design rights (the way your product looks)

patents- (detailed description of idea and everything involved in it. make sure no one steals idea)

• if you invent a new product
• last for up to 20 years
• can be complicated or expensive
• legal investment

Star Wars copyright issue

If Lucasfilm could convince the courts the 3D works were sculptures, they would be protected by copyright for the life of the author plus 70 years.

libel

you can save a lawsuit if the media product is produced containing information about someone which is untrue or damaging their reputation. This can be in written form, imagery use or radio broadcast. 

data protection act (DPA)

if you collect data about individual during the creation of a media product then the DPA must be adhered to or you could face a suit.

8 principles of DPA

1. need permission, customer consent
2. only kept for reasons
3. needs to be accurate and up to date
4. only kept for as long as needed
5. data needs to be available to customer
6. needs to be processed in the UK

Copyright, designs and patent act 1988

if you have created a piece of music, recording or images then you have control of when other people use it.

slander- carries same legal implications as libel and involves making false statements in the spoken word.

human rights act 2014

human rights- values that keep society fair, just and equal.

• human rights protects everyone
• freedom of speech
• European convention on human rights
• puts rights and freedom at the heart of society
• freedom of expression
• in 1998 uk parliament passed the human rights act
• done to make It part of law.

Legal issue/ law	Explanation of the law	Application of media	examples
Intellectual property	intellectual property acts is if you worked to produce a piece of work or design and protects that work from other people using it.	allows you to stop other people rom using your work that you have created	Star Wars. gringo LTD
libel	you can save a lawsuit if the media product is produced containing information about someone which is untrue or damaging their reputation. This can be in written form, imagery use or radio broadcast.	if someone damages your reputation you can give them a law suit.	Katie hopkins, Washington post
Data protection act	if you collect data about individual during the creation of a media product then the DPA must be adhered to or you could face a suit.	businesses like facebook only using your data for the right reasons, not for advertisement.	facebook
Copyright, designs and patents act 1998	if you have created a piece of music, recording or images then you have control of when other people use it.	if you create a song, you can decide who uses it and when they do it.	anne muir

film revenue

FILM REVENUE 

Sponsorship

Why do companies pay for sponsorship?

To promote their bran and increase brand awareness

Rizzle Kicks 

High budget or low budget?
Low budget, only one location, extras are friends, at their school

Who are they sponsoring?
Beats headphones, Mini car

Why they are sponsoring?
Target Audience 

Ok Go 

High budget or low budget?
High Budget, stunt drive

Who are they sponsoring?
Chevrolet,

Why they are sponsoring?
To use their car, brand awareness, shows quality of cars

ethics

game of thrones case study

episode name: the red wedding

age rating:15

why was it awarded that age?: strong language, violence, sex, sexual violence, strong bloody violence, murder.

episode name:the mountain of viper

age rating: 18

why was it awarded this age:?

strong violence, strong language, extreme violence, murder, bloody violence, gore, sexual violence, sex

episode name: the battle of the snows

age rating:18

why was it awarded this age?: real representation of war violence, strong violence, strong bloody violence, strong language, lots of blood/ gore.

THE HOBBIT

What are the ethical issues surrounding this films?

27 animals died because they were staying on a farm with 'death traps'. as well as this, many of them are being mistreated. the hobbit is also a 12A, this will upset may people because their children will be watching strong violence and violence towards animals.